Will you just make me a business card? Yes-ish.
Yes. Yes I will “just” make you a business card, and we will discuss how this tiny little piece of paper is your first visual identity.
Will it convey who you are and what your business does at a quick glance?
Will it entice potential customers to WANT to contact you?
Will it reflect the brand identity you’ve already created?
If You Don’t Have a Brand Guide or Professional Logo Already
Getting “JUST” a business card with NO professional brand identity is literally paying for a designer and paper that its going to get thrown in the trash. With me, it will be a mini-brand guide all on its own. I will help you to convey who you are if you provide a service if you’re just starting out. I’ll help tie together what you’ve already started and elevate it. I’ll help you create something memorable. We will talk about the ways your brand represents you and your services and make sure you’re not taking your hard earned dollars and just flushing them down the toilet.
Can I afford you? Yes.
I am here for all types of clients and budgets, because I want to see my clients win. Anyone can afford a designer if the designer cares enough.
Don’t open the door for your potential customer to throw your card in the trash.
In college, I believe that the book, “The Industrial Design Reader," completely shaped who I was going to be as a designer. The chapter by William Morris, a designer of the Industrial Revolution spoke volumes to me.
“Does not our subject look important enough now? I say that without these arts, our rest would be vacant and uninteresting, our labor mere endurance, mere wearing away of the body and mind.” (Meaning, without art in our work, it would only be empty work and time waisted.)
I mean, imagine life and all we consume without art..
“But what pleasure can there be in bad work, in unsuccessful labor; why should we decorate that?”
His core philosophies, and my take-aways were:
The Golden Rule: Morris believed that domestic objects should serve a practical function or offer true aesthetic joy.
Rejecting Waste: He pushed back against mass production and empty consumerism during the Industrial Revolution.
Utility and Beauty: Objects should serve a clear, practical purpose or genuinely enrich the human spirit.
And finally, the famous Milton Glaser (I <3 NY logo) "There are three responses to a piece of design – yes, no, and WOW! Wow is the one to aim for." He also famously noted that the role of the designer is to "change the world." (Creative Boom, 2016)
Let’s change the world together, one card at a time.
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